If we take a look back over the last couple of years it does appear that for most retail brands e-commerce has been the priority. The pandemic had much to do with this as a way of allowing brands to… Continue Reading →
Podcasting is a good way for smaller businesses to make sure that they are reaching larger audiences. Our step-by-step guide will take you through everything you need to consider. What are the benefits of starting a podcast? Podcasts are very… Continue Reading →
If you’re a small business that doesn’t have the reach of some of your competitors, you need to take every opportunity to retain the business you have. One such way of ensuring repeat business is to set up subscriptions to… Continue Reading →
The last three years have brought some of the most complex of situations. The Covid-19 pandemic saw lockdowns and stay-at-home orders the likes of which many of us have never witnessed before. Things may not be back to how they… Continue Reading →
If you are considering how to improve relationships with your customers whilst also reaching your marketing objectives, then you may be thinking about making an eBook. This is an electronic book filled with online content. It will feature an in-depth… Continue Reading →
Email marketing is one of the least expensive options in the marketing armoury. Once you have a list of emails from enquiries and those who have signed up to your site or receive your newsletters, it’s time to start making… Continue Reading →
The necessity to improve the sustainability of a business is becoming increasingly important. Everyone is looking to do their part to address the climate emergency. It is now widely accepted that around 18% of the carbon emissions here in the… Continue Reading →
For the majority of individuals a side hustle is something that they love doing, that they can do in their spare time and helps them to give their income a necessary boost. When this side hustle is going really well… Continue Reading →
A good blog is just one of the ways in which you can help your website to climb up the search rankings. Unfortunately, many bloggers fail at the first hurdle when it comes to their content, and this doesn’t just… Continue Reading →
Blog posts have long been touted as a worthy weapon to have in your marketing strategy. However, is this still the case or is it time to stop blogging and look for different ways to improve your marketing? A 2020… Continue Reading →
When it comes to supporting small businesses, customers are not the only way in which they can be helped. From local directories to pop-up events, collaboration between SMEs can help everyone in ways that are perhaps less obvious. Collaborations are… Continue Reading →
If you want to give your new business a good, solid, financial base, then the right start-up finance is vital. You need to ensure you have enough funding to cover your needs in the short term so you can make… Continue Reading →
As a small business owner, it is so easy to get lost in the stresses of running your business every day and lose sight of simple changes that can ease the pain of being stressed. Everyday stressors include feeling that… Continue Reading →
Running a small business will always have its ups and downs and whilst the failure rate is high – for instance in the UK 40% of all small businesses fail within the first 5 years the actual number of small businesses is high. With over 5 million SMEs in the UK the success rate means there are at least 3 million businesses running successfully.
Small business owners experience many challenges while building a business from scratch. Every action they take reflects on the business’s progress. This begins with selecting the right small business idea, setting up the right infrastructure, hiring talented staff members and making sure that the management of staff goes well. Anything can go wrong with any one of these tasks and it is unlikely the business owner will have experience in all these areas.
Increasingly too businesses are using freelancers and other self-employed personnel for critical business functions. That is nothing new and has worked well in many organisations over the years, whether on a temporary basis, for example agency staff in care homes to fill staffing gaps or on an introductory basis where a live-in care company introduces live-in carers to prospective clients but then the contract is between carer and client (see liveincarehub.co.uk)
So businesses can be successful, and one success factor is providing the right environment for the employees or those who work on a freelance/self-employed basis. This is why, we have produced a guide that will help you hire the best team members and manage them effectively for your business project.
While there are many benefits associated with running a family business, this type of firm also has its unique set of problems and challenges. People often like doing business with family firms, as they feel they get a more personal… Continue Reading →
Nowadays, the success of any business is largely dependant on their marketing campaign. After all, you can have the best product on the market or the best service in your sector, but if no one knows about it, you are not going to get very far. The trouble is that there are so many marketing options to choose from, a lot of which are expensive, and no one wants to spend their money on something if the results aren’t guaranteed. Keeping that in mind, below we have put together some top tips and marketing suggestions for SMEs.
It is always a good idea to team up with other companies that are related to the services you provide, however, are not a direct competitor. You can then discuss and share experiences of sales training courses for your sales team for example. Or you can embark on joint projects together, from promotional giveaways to special events. This means twice as much notice, as you are going to be introduced to all of the other company’s customers, which are no doubt going to be interested in what you have to provide.
The importance of communication when it comes to project management cannot be emphasised enough. If you do not know how to communicate effectively, it is impossible for targets to be reached. This is especially the case when you consider the… Continue Reading →
If there is one thing that all businesses hate, it is paying tax! But, unfortunately, we all need to do so. Nevertheless, this does not mean that you cannot cut your tax bill. There are many companies that are paying… Continue Reading →
No matter if you work in a successful technical SEO company or an international corporation, project management is going to be one of the key components to success. While a lot of businesses recognise this, they do not invest in… Continue Reading →
For small businesses and start-ups, unpaid invoices can spell serious trouble. They can cause a halt to cashflow, which can cause problems when it comes to paying suppliers and such like. If you are having trouble with unpaid invoices, read… Continue Reading →
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