We are a like-minded group who have all set up at least one small business and want to share the ups and the downs with each other, and the world! Our experience is particularly with online businesses and we are most comfortable in the digital world, but our contributors also include those who have successfully set up and run real bricks and mortar businesses.

We hope you’ll find our stories helpful and inspiring – not a single one of us ever regrets starting up a business of our own, even when some of them have failed – they were all great learning experiences…